Price cuts draw customers to Tunisian hypermarkets
By the AFREEQUE newsroom, based on La Presse de Tunisie
Illustrative image · Atlantic Ambience · Pexels · Licence PexelsPrice cuts agreed with Tunisia’s Ministry of Trade have attracted customers to hypermarkets, where chicken was sold for 8.450 dinars and farmed fish for 18 dinars per kilogram. Further reductions are expected for other products, La Presse de Tunisie reports, noting increased footfall in the sections concerned.
Price cuts introduced over the weekend at several Tunisian hypermarkets have attracted large numbers of customers, particularly to the fish, chicken and vegetable sections, La Presse de Tunisie reports. Chicken was being sold at 8.450 dinars per kilogram, chicken breast at 16 dinars and farmed fish at 18 dinars per kilogram.
Retailers introduced the reductions after consultation with the Tunisian Ministry of Trade. Further cuts are expected and should cover other product categories, according to the newspaper.
La Presse also calls for the initiative to be extended to municipal “producer-to-consumer” outlets. The newspaper says that some of these outlets now charge more than prices seen elsewhere, citing in particular a market on the outskirts of Ariana.





