Wafa Assurance to acquire La Marocaine Vie from Saham
By the AFREEQUE newsroom, based on Lebrief, Le Matin, TelQuel and Financial Afrik
Wafa Assurance has signed an agreement to acquire 99.98% of La Marocaine Vie from Saham Group to strengthen its presence in life insurance and savings. The deal includes a long-term bancassurance partnership with Saham Bank and remains subject to regulatory approvals, according to TelQuel.
Wafa Assurance has signed an agreement to acquire 99.98% of the capital of La Marocaine Vie from Saham Group, as part of its development in life insurance, savings and protection. The deal is subject to regulatory approvals, according to TelQuel.
Present in Morocco since 1978, La Marocaine Vie generated 2.5 billion dirhams in gross written premiums in 2025. It offers protection, health, savings and supplementary pension products, as well as group solutions for companies.
The partnership concluded with Saham Bank provides for the continued distribution of insurance products through its branch network and the joint development of new offers. Customers will retain their contracts, guarantees, terms and usual contacts, with no action required. Wafa Assurance plans to build on La Marocaine Vie’s existing activities to develop its offers and make technological investments.
The acquisition must be notified to the Competition Council and receive approval from ACAPS, in addition to the other conditions provided for in the agreement. Pending its completion, the two companies will continue their activities under the usual conditions.
