Jensen Huang reportedly hired crisis PR firm before admitting affair
By the AFREEQUE newsroom, based on TechCrunch
Nvidia chief executive Jensen Huang reportedly engaged Heller Inc. as early as 2024, a crisis communications firm known for advising figures involved in sex scandals. According to Wired, the firm was copied on press enquiries after a New York Times article in October 2025, before the public acknowledgement of the affair.
According to Wired magazine, relayed by TechCrunch, Nvidia chief executive Jensen Huang engaged Heller Inc., a crisis communications firm, at least a year before publicly acknowledging an extramarital affair with a woman suspected of spying for China.
Heller Inc., founded by Risa Heller, has advised figures caught up in personal scandals, including former US politician Anthony Weiner, chef Mario Batali and former New Yorker journalist Jeffrey Toobin, according to a profile published in 2023 by New York Magazine. Wired also reports that Nvidia's internal communications team was instructed to copy Heller Inc. on press enquiries about Huang shortly after an October 2025 New York Times article. That article concerned Megaspeed, a Singapore-based data centre company said to have acquired nearly $2 billion of Nvidia chips, and showed its chief executive, Alice Huang, alongside the chief executive at a customer gathering in Taipei.
On Sunday, Nvidia published a statement from Jensen Huang acknowledging an affair with a former Megaspeed executive, without naming her. Nvidia's board announced an independent investigation, citing reports that Huang had been targeted by a foreign intelligence operation. Heller and Nvidia did not immediately respond to requests for comment.
